A color-safe, bond-repairing conditioner that repairs damage, smooths frizz, boosts shine, and adds weightless hydration. Infused with the Cheirosa ’62 fragrance of salted caramel, pistachio and vanilla. Formulated for fine to medium hair types.
Key Benefits: clinically proven to reduce hair damage, protect hair from future damage, fight frizz, and repair split ends when used with the Brazilian Joia Strengthening + Smoothing Conditioner (sold separately).
Key Ingredients: SOL Seal Technology is our plant-based microcapsules repair damaged hair and prevent future hair damage in one use like keratin, Brazil Nut Oil is rich in selenium to nourish, help protect and restore vital shine, and Buriti Fruit is brimming with healthy fats to smooth cuticles to fight frizz and strengthen dry, brittle hair.
How to use: Cleanse with the Brazilian Joia Strengthening + Smoothing Shampoo (sold separately) for maximum damage-repairing and hydrating benefits. Apply conditioner from mid-lengths to ends. Leave on for two to three minutes before rinsing thoroughly. Follow with Brazilian Joia Milky Leave-in Conditioner (sold separately) before styling to detangle, fight frizz, hydrate, and heat protect.
Additional: Our formula is PETA certified vegan and cruelty free, color safe, sulfate free, and silicone free. The formula is good for color treated hair, damaged hair, fine hair, medium hair, and Brazilian Bum Bum Cheirosa 62 scent lovers.
A bond-repairing, weightlessly hydrating shampoo for soft, healthy-looking hair in the Cheirosa 62 fragrance. Sulfate-free, color safe.
A bond-repairing, weightlessly hydrating shampoo for soft, healthy-looking hair in the Cheirosa 62 fragrance. Sulfate-free, color safe.
A lightweight leave-in conditioner for all hair types that hydrates, fights frizz for up to 72 hours, detangles, repairs and protects against damage.
Our mighty hair mask combines a medley of Brazilian butters - Cupuaçu, Murumuru, and Tucumã - for intensive hydration, deep nourishment, and increased resistance to hair breakage.
Infused with a powerful blend of Brazilian oils, this nourishing hair oil fights frizz for up to 72 hours, adds mirror-like shine, repairs damage, and deeply moisturizes thirsty strands.
Hair Type
Fine to Medium Hair
Fine to Medium Hair
All Hair Types
Thick or Very Dry Hair
Thick or Very Dry Hair
Cheirosa 62 Scent
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How to Use
First, wet hair. Lather shampoo in your hands before massaging into the scalp for a better lather. Add more water for a bigger lather! Rinse and repeat as desired. Follow with Brazilian Joia Strengthening + Smoothing Conditioner for maximum benefits.
Apply conditioner to the mid-lengths and ends to prevent roots from getting greasy. Leave the conditioner on for at least 2 minutes. Use with Brazilian Joia Strengthening + Smoothing Shampoo for maximum benefits.
Spritz on damp hair from mid-length to ends before heat styling or air drying. Perfect for restyling or second-day hair – can apply to slightly dampened or dry hair to instantly rehydrate strands. P.S. There’s no need to rinse, just leave it in.
After cleansing, apply it to wet hair, evenly coating from root to tip, concentrating on ends. Leave on for 10 minutes (or more). Rinse thoroughly. For best results use weekly or any time hair needs repair & hydration.
Wet/Damp Hair: Use before air drying or heat styling to tame frizz, or as a heat protectant for up to 450 degrees. For Dry Hair: Rub a small amount of oil in between your palms, and start with your ends, working your way up to mid-shaft.