ATTITUDE's 2-in-1 shampoo and body wash for babies and sensitive skin is designed for newborns with exceptionally delicate skin. Our reassuring sulfate-free formula is designed to help you care for their especially sensitive skin. It's made with natural ingredients, like colloidal oatmeal, that soothe dry or irritated scalps and sensitive skin. Plus, because we care about your family, this gentle fragrance-free body wash and mild shampoo is EWG VERIFIED .