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Logo Design. Global Brands (Bibliotheca Universalis) multilingual (Multilingual Edition) Logo Design. Global Brands (Bibliotheca Universalis) multilingual (Multilingual Edition) Logo Design. Global Brands (Bibliotheca Universalis) multilingual (Multilingual Edition) Hardcover

Brand: Julius Wiedemann

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PRODUCT FEATURES

Product Specifications

Publisher: Taschen America Llc; Multilingual edition (October 2, 2019)
Language: Multilingual
Hardcover: 512 pages
ISBN-10: 3836576759
ISBN-13: 978-3836576758
Item Weight: 2.32 pounds
Dimensions: 5.75 x 1.5 x 8 inches
Best Sellers Rank: #115,194 in Books (See Top 100 in Books) #16 in Branding & Logo Design
Customer Reviews: 4.7 out of 5 stars 534Reviews

Product Information

From the Publisher

A monumental logo compilation: round two

Welcome to the most comprehensive catalogue of logos. Turning its searchlight on internationals’ corporate identity, this encyclopedia gathers approximately 4,500 trademarks, with information about the designers, year of creation, country, and brand. In handy reference-book size, this is a sweeping survey of today’s visual culture.

Following up on the best-selling Bibliotheca Universalis logo manual, this second volume focuses on corporate identity. In a globalized world, more and more symbols convey values such as trust, quality, or reliability. This catalog comprehensively breaks down how texts, images, and ideas are condensed into distinctive brands.

From airlines and groceries, sportswear and computers, museums, and magazines, to car brands, music labels, pharmaceuticals, and internet portals, this band offers around 4,500 brand logos including complete background information about designers, year of origin, and country, as well as brands and companies.

A great reference book for anyone interested in the ideas and concepts that branding is based on.

Edition: English, French, German

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